At the beginning of November, tech-giant Apple announced a $2.5 billion-dollar pledge to address the housing crisis in California. Apple is just one of several major companies that are trying to address the availability and affordability crisis. Over 2019, Facebook, Google, Amazon, and Microsoft have also pledged billions in funds to tackle the housing issue in Silicon Valley and Seattle.  

As a real estate investor, you are acutely aware of the ebb and flow of the real estate market whether you realize it or not. While you may not study the market specifically, you do understand sentiments and trajectory.  Most of us have a sense for when a market is moving in the right direction and when it isn’t — though we don’t always know the words to describe it or what the real factors are in determining the health of a market.