Where should you invest in real estate? It’s the age-old question. We can make an excellent case for a few specific markets, but we want to speak more generally here. Real estate investment strategy is often about the slow zoom-in—focusing on general principles that grow in specificity as you move towards your personal pinpoint.

Tariffs are likely to have a ripple effect on the real estate market.

As the Spring buying season kicks off, investors may find themselves with a bit of FOMO, or 'fear of missing out'. After all, property acquisitions are exciting! However, as responsible real estate investors, we understand that scaling one’s portfolio demands a plan.

April 15^th is creeping up on us. Many people procrastinate on tax filing (don’t worry, some of us are guilty, too!), but there’s little room for investors to make the same mistake. Dread and procrastination are holding you back in more ways than one.

A lot of people have outdated assumptions about who rents their homes. In this day and age, renting isn’t something people necessarily do out of necessity. While that may be the case, more and more people are choosing to rent.

We don’t know anyone who hasn’t made a financial mistake at some point. And while we can bounce back from many misjudgments with money, some have lasting, painful consequences. Our investors know that we’re here to see you succeed. We don’t want to see any investor fail. We don’t even want you to make it harder on yourself than it has to be.

Investing in real estate comes with a dizzying number of options. Passive or active? Residential or commercial? Single-family or multifamily? Which market? While many decisions come down to personal preference or investment strategy, some are less subjective.

Looking at real estate-centric headlines, you can almost immediately sense the anxiety. We’re not sure those feelings are well-founded. After all, it’s almost always the same song and dance: Is the real estate market going to crash? Why does this remind us of 2008? Things are bad!

As a real estate investor, scaling your portfolio is the number one way to create wealth. After all, no one gets rich with one rental property. It’s holding multiple cash-generating investment assets that compound into lasting wealth.

Sometimes, we make the mistake of zooming out too much when it comes to real estate. We focus so much on national and global real estate trends that we miss the reality of where we – and our rental properties – are. There’s a mantra you may have heard from time to time: