Imagine you’re at a restaurant. You shell out your hard-earned money not just for a meal – but an experience. After all, would you return to a place that served an excellent meal with poor service? Likely not. And many of us would more easily forgive a mistake or a fine – but not exceptional – dinner if it came with attentive, personable service.

The COVID-19 pandemic changed much of what we consider “normal” for the real estate market. The trends we saw were often unexpected and unprecedented. Now, almost five years later, where are we? The age-old debate between multifamily and single-family rentals continues to rage, but we’re still placing our bets on the latter.

Do us a favor. Type “real estate news” in your search bar. Now count how many headlines seemingly contradict one another. No matter when you do this, you’ll find a huge variety of opinions and predictions. Right now, we’re seeing people say that “there’s never been a better time to invest,” while others say the opposite.