If you look at the headlines, you’ll see people questioning the wisdom of investing in real estate in the current market climate. And we won’t lie, things are different now. And while “different,” may mean pivoting to address new challenges, it doesn’t make investing in SFRs any less valuable than it always has been.

Every stage of the real estate cycle – even recessions – provides opportunities for investors who know where to look. Your success in this business isn’t up to fate or the turning tides of the market. Ultimately, success comes down to how much you’re willing to work for what you want – and whether you take hold of the opportunities in front of you.

You may have noticed that the real estate industry seems to have taken on a tone of pessimism. Between tight inventory, rising interest rates, and the return of a buyer’s market, there has been no shortage of dismal and doomsaying headlines.

If there’s one thing we can say for ourselves, it’s that REI Nation has just about seen it all.

We were founded in 2003 – meaning the upcoming year will be our 20th anniversary! And in those twenty years, we’ve seen the market twist and turn from the 2008 Housing Crisis and Great Recession to the COVID-19 pandemic and all the ups and downs in between.

Listening to real estate experts and economists lately, you’ll see that the writing is on the wall: if we’re not already in a recession, we’ll be in one soon. The past few years have been an economic rollercoaster, particularly for those of us in the real estate industry. After riding the wave of a white-hot market, it can feel as though an era of unprecedented growth is over.

Don’t get spooked by talk of a 2022 real estate market recession. Today’s market looks nothing like 2008 – and neither will its recession. Whether you find yourself worried or hopeful about the future of U.S. real estate, there are a few key things to know about today’s state of the market.

Investors are no doubt feeling the economic pressures of inflation, rising interest rates, and a challenging housing market. Of course, with rental rates also on the rise, it can offset some of the squeeze on your profit margins.

A recession brings mixed emotions to investors of all kinds. Whether you’re biting your nails in wait for the next stock market dip or chomping at the bit to seize on exclusive recession-era investment opportunities, it’s critical that we are all diligent and intentional with our investing strategies.

We’re well aware that we are currently venturing into the unknown, not only as it relates to investing in real estate but in life as we know it. The COVID-19 pandemic is unavoidable. All of us have to address and deal with it in our own ways, personally and professionally.

As a nation, we’re moving through uncharted territory. The first modern pandemic is spreading in the United States. As a result of COVID-19, we’ve seen emergency declarations, travel bans, stock market disruptions, ailing businesses, and canceled events — from sports to conventions and worship gatherings to schools.