Passive and active real estate investing are two distinct approaches to this business, each with advantages, drawbacks, and considerations. The strategy you choose often comes down to personal financial goals and preferences, but there’s no denying that passive investing offers a few distinct advantages for all investors.

Committing to a huge financial decision is never easy. It’s a process of back-and-forth, pros and cons, self-doubt, and infinite, exciting potential. For many, this is the decision to make a significant investment. We all know how critical due diligence is, including asking serious questions!

You’ve decided this year will be your year. It’s finally time to jump in and buy your first rental property. Passive income is calling! But wanting to invest in real estate and actually doing it are two different animals. Sometimes, the practical steps to get it done are mysterious, especially for new and inexperienced investors. 

Never fear – we’re here to give you a step-by-step action plan.

If you’re here reading this, you’re at least interested in turnkey real estate. 

With so many ways to invest in real estate, why go turnkey? In this economy, the premium cost of turnkey investing can seem like a deterrent. We’ll tell you right now – not because we want you to invest with us, but because we know from experience – this model works. It continues to work through economic ups and downs, allowing investors to build their wealth without demands on time and expertise. 

From the outset, we want to say this: turnkey real estate investment isn’t for everyone. That’s why before we proceed with any potential client, we have a frank discussion about their goals, resources, and desired investment experience. We’re honest when things don’t line up because everyone deserves the best avenue to lasting wealth, even if that means looking elsewhere.

There are plenty of qualities we’d say are necessary for one’s success as a real estate investor. There are two of the traditional “holy virtues” we’d consider non-negotiable for success: diligence and patience. But let’s be honest, we’ve hammered in the importance of diligence (in the form of due diligence). We’re going to keep talking about it, too. 

It’s almost a given at this point. That’s why we want to discuss the neglected, overlooked, and fundamental virtue of patience.

Knowing who to partner with as a new real estate investor isn’t easy. As an owner-investor, due diligence rests on your shoulders from the beginning. To be a passive investor, you must first find the right property management company. The quality and integrity of their business will guide your success.

Now, there are many elements to vetting a management company – looking at their public information, reviewing their quarterly and annual reports, and soliciting reviews from other investors. But perhaps the most critical step for a new investor is asking questions.

Investing in real estate can be lucrative, offering long-term financial stability and wealth accumulation. While there are countless strategies to employ as a real estate investor, one of the most popular is turnkey SFR (single-family rental) investing. This method appeals to individuals seeking a more hands-off and hassle-free investment experience.

So how does it work?

Turnkey real estate investing involves purchasing properties fully renovated and managed by a third-party company, allowing investors to enjoy passive income without the day-to-day responsibilities of property management. Investors leverage the experience of these turnkey companies, who often buy, renovate, sell, and manage properties in-house, to benefit their portfolios. 

Between REITs and crowdfunding, there are more ways to earn passive income from real estate than ever. So many of these avenues promise lucrative results for little effort on the investor’s part. Why, then, should real estate investors consider single-family rentals instead? After all, don’t they demand more of your time, money, and attention?

Can’t you get the same results with less effort?

If time is money, investors can’t afford to dilly-dally. Maybe you feel content with your portfolio as-is. You don’t feel the need to grow. Or perhaps you’re hesitating because the market seems inhospitable. Regardless of the reason, it’s much harder to regain momentum once you’ve lost it.

Let’s clarify: to truly build wealth through real estate, you must scale your portfolio. One or two properties won’t cut it. Our time is limited, too, and we must make the most of it.

But we get it, too – sometimes you lose interest, have bigger priorities, or don’t feel motivated. It happens to the best of us. So, how do you power through these seasons and keep up that real estate investing momentum?

When the real estate market is competitive, investors must be careful about what they pay for a property. Bidding wars and high costs can cause what would have been a good investment opportunity to turn into a real dud. That said, protecting your cash flow depends on far more than what you pay at closing. It’s more than the rental rates you set. No – protecting and maximizing passive income has far more to do with your strategic choices and due diligence.