If someone asked you what the absolute essentials they need to know are for your industry, what would you say? It’s a question we’ve been thinking about. After all, there’s a lot you could say about investing in single-family rentals. What you need to know often goes together with dispelling some misconceptions about the industry.

No matter what assets you invest in, your return on investment (ROI) is the metric that matters. ROI shows how profitable an investment is compared to purchase and operating costs. When investing in real estate, there are ways you benefit that aren’t reflected in pure profits.

Sustainability is a term we hear most often in relation to environmental efforts rather than wealth management.

Whether you’re an investor, an entrepreneur, or a person with a pulse navigating the world, you have an inherent level of risk tolerance. It’s the amount of risk that you’re comfortable taking – what you’re willing to lose. 

Big financial decisions are difficult to make. It doesn’t matter how much experience you have as an investor, either. We still feel that rush of uncertainty, that feeling of standing on the edge of something big. Deciding to step off the edge on faith is scary. After all, no investment is a sure thing. There’s always risk. What if you make the wrong move?

We’re well aware that we are currently venturing into the unknown, not only as it relates to investing in real estate but in life as we know it. The COVID-19 pandemic is unavoidable. All of us have to address and deal with it in our own ways, personally and professionally.

While our lives are currently fraught with worries and uncertainty, now is the time to make decisions for the long-term. We can easily get wrapped up in day-to-day anxieties brought on by our age of pandemic, but it is important, now more than ever, to focus on what we can control. Beware of knee-jerk, fear-based decisions during this time.

When we hear about credit, we often hear the negatives. We ourselves have warned against credit card debt on this very blog. However, credit in itself is not always a bad thing. Just like anything in the world, responsible, informed use of credit cards and be advantageous to your investment career.

If you’re hoping to get your foot in the door and begin your career as a real estate investor, there are several phases that can be intimidating. One of the most daunting aspects of investing in real estate is financing. Buying a personal residence can be a headache all on its own, but when you add the many other factors involved in buying an investment property, the pressure is on.

When we think about measuring ROI, or your return on investment, we usually think about just that—investments. We think purely in terms of our actual financial investments, be they stocks or real estate.

But what if we stopped and took stock of our lives in the same way? What if we looked at everything with such an intentional eye, examining the value we’re truly getting not just in our financial lives, but in the daily decisions we make—our jobs, education, and even our relationships?