I'm so excited to share a new segment we're starting on the blog. Every week we're going to bring you a 'Turnkey Transformation', which will include pictures of a property that has been renovated by one of our Memphis Invest rehab teams. Each week we'll bring you a renovation from one of our 5 markets, so that you can see more of what our teams do here everyday!

Sometimes, real estate investors neglect to put the right pizzazz in their investment properties. We think to ourselves, well: they’re just renting. They don’t care as much. It doesn’t matter what it looks like. We’re telling you: it matters. The rental market is growing and in demand, and there is plenty of competition, even in secondary and tertiary markets.

Renters aren’t going to settle anymore. In order to really compete, it’s important to keep up with some interior design and home showing trends, especially when you start considering renovations.

These are simple changes that will make you property timeless and appealing to a wide pool of renters. Remember: presentation matters, whether you’re showing to buyers or prospective tenants.

For property owners, making carefully calculated property renovations is one of the surest ways to increase your property value and monthly revenue. Of course, we all know the most obvious places to put our renovation dollars: the biggest returns on your investment are found in kitchen and bathroom remodels.

But where do you go from there?

For real estate investors, it’s important to remember that tenants aren’t like homeowners. They put value in different things because they aren’t usually planning a permanent stay. Your property isn’t their forever home.

They’re going to be less concerned with some things and more concerned with others because of that.

When it comes to renovations, if you’ve already taken care of the kitchen and the bathrooms, where else should you focus your attention? What’s going to help you attract and retain tenants? You might be surprised on how these often-overlooked details make an impact.

5 Overlooked Renovations That Matter